Only those who are working in the SEO sector will be able to say that how the keyword research important for SEO. But the only thing I want to say is that if you can not do a proper keyword research you will have to do a lot of hard work to reach your desired goal, but if you can research your keywords properly, you can easily reach your desired goal easily.
In the later article, I will show how to properly keyword for those who are completely new to Keyword Research. This article will help only for those who have a minimum idea about Keyword Research and seeing the title of the article, you may already understand what is the main goal of this article. In this article, I will discuss the best 10 free keyword research tools.
1) Google Adwords Keyword Planner Tool:
Google AdWords has its own keyword planning tools which is the first choice of any SEO Expert. Because SEO guys know how keyword planner is important for the keyword research. We can’t think about online marketing tool except for Google Adwords Keyword Planner for the keyword research. it and every Webmaster is the preferred tool.
Links to the Google AdWords Tool http://www.adwords.google.com
2) SEM Rush:
20 ways to research your competitor with SEMRUSH
After the Google AdWords Tool, I will be suggesting SEM Rush. This tool can help you with the keyword suggestion in accordance with your keyword related search.
Link to SEM Rush http://www.semrush.com
Spyfu is one of the webmaster’s favorite tools. With this tool, you can search your keywords in two ways. It will show you high-rank keywords as well as all information related to the website.
Link to Spyfu http://www.spyfu.com/try-it-free.aspx
4) Woorank Website Review Tool:
Through the Woorank Website Review Tool, you will find all the necessary information including your competitors’ keywords, backlinks etc.
Links to the Woorank Website Review toolbar woorank.com
5) Keyword Spy:
Keyword Spy is a tool of many things for webmasters.
Keyword Spy After searching keywords, you can also compare your selected keyword with the competitors as well as your results. Keyword Spy lets you compile data from Adwords, Yahoo, and Bing.
Link to Keyword Spy http://www.keywordspy.com/
6) Keyword Discovery:
After searching your keyword in Keyword Discovery, This tool will suggest you 100 of related keywords. This tool will collect data from almost 100 search engines.
Link to Keyword Discovery http://www.keyworddiscovery.com/search.html
7) Google Trends:
Google Trends is one of the Handy tools for keyword research. With this tool, you will find details of your keyword as day, week and monthly. This is a very effective tool for the real-time keyword research.
Google Trends official link http://www.google.com/trends
8) WordStream Keyword Tool:
With the WordStream Keyword tool, you will be able to see keywords search volumes, frequency, and keywords of your search keywords.
Official Stream of WordStream Keyword Tool http://www.wordstream.com/keywords
9) SEO Quake:
SEO Quake is a powerful toolbox add-on for the browser like Mozilla Firefox, Google Chrome. This allows you to know all the information, including the age, page rank, backlink of your keyword competitors’ site.
SEO Quake Download Link http://www.seoquake.com/
This is a very helpful tool for the keyword research. This tool will suggest you with hundreds of related keyword.
Soovle is a beautiful, free and very fast site. This site will give you data on all the search engines.
5 Popular Free SEO Tools Helps to Rank Your Website
Today We will discus about 5 popular free seo tool that can helps you in ranking your website on the top of the first page of search engine.
SEO is one of the most important marketing methods by which you can more and organic visitor at free of cost. It’s very important for any website. Everyone, who has an online existence through the website, they must want that their website should rank up on the first-page search engine like Google, Yahoo, MSN etc. and for that, there are some SEO tools that are very important for any SEO specialist. I am just pointing out some of the tools below
1. Ahrefs – The Best Site Explorer for Backlink Analysis Tools
Ahrefs – the best site explorer for backlink analysis tools
This is the best site explorer for backlink analysis tools. There are many marketers, small business owner, and SEO prefer to use Ahrefs to help them improve their search ranking. Ahrefs have content explorer which search the web for most popular content for any topic or keyword. It also gives you keyword search volume, Position history, related keyword.
Used for: – Analysis and Research.
Price: – Free / Premium
The pricing in this tools starts at $99 per month with annual options.
2. Long Tail Pro – The Best Long Tail keyword Research Tools
Long Tail Pro is one of the best keyword research tools for SEO
Long Tail Pro is one of the best keyword research tools for SEO by which you can make your keyword long and this tools help to get more visitor from broad match keyword. Long Tail Pro has moved to being cloud-based from being a downloaded application. This was already one of the most popular keyword research tools in the SEO field. This tool is premium but very useful to work.
Used for: – Keyword Research
Price: – Paid
3. SEM Rush – 20 Ways to Research Your Competitor
20 ways to research your competitor with SEMRUSH
Used for: – Competitor Research and Keyword
Price: – free / Premium
The best part of the SEM Rush is there are more than 20 ways to research your competitor. You can find the best backlinks, best keywords, best contents and other things.
4. Small SEO Tools: All Free SEO Tools are Here
Small SEO tool is small in the name but bigger in the work
Small SEO tool is small in the name but bigger in the work. An SEO Expert must use this tool because there is a lot of opportunity in this tool. You can get many bits of help from this tool. You can check all these things like Plagiarism Checker, Article Spinner / Rewriter, Keyword Position Checker, Grammar Checker, Domain Age Checker, Page Authority checker, Spell Checker, Backlink Checker, Website Ping Tool, Website Seo Score Checker, Keyword Density Checker, Domain Authority Checker, Google PR Checker, Image Compression Tool, Reverse Image Search, Alexa Rank Checker, Backlink Maker,Website Page Size Checker, Google Cache Checker, Mozrank Checker etc. at free of cost.
5. Seobility -Check Your Website Health
Seobility – tool will show you whether your website is good or bad
Used for: – Audit SEO
Price: – Free / Premium
The premium plan starts at $40.
This tool will show you whether your website is good or bad. They have four major tools:
SEO check: – This tool tests your website and gives you tips for a better search engine.
SEO Compare: – This tool compares 2 pages for the keyword term.
Keyword Check: – This tool shows what is your target keyword and how well your page is optimized.
Ranking Check: – Which checks your page rankings for any keyword.
In this you will see how to setup CloudFlare CDN for your WordPress site. Before dipping the entire process, you need to know what you need to know before.
Firstly; Of course, your domain name registrar must have access to the control panel, because you have to point your domain to the CloudFlare name server. That is, when the visitor’s request for your website, CloudFlare can serve the visitor through the CDN service.
Secondly; You must have access to the WordPress control panel. If you have these two accesses, then let’s start the rest of the process …
Step 1 – Create CloudFlare Account:
Create CloudFlare Account
At first, you have to go to the Official CloudFlare website and need to create an account. At the top right of the site, you will see a sign-up button, which you need to click on a sign-up form, and by filing it sign up the account. It is easy to sign up here, just entering the mail address and password. If you already have an account made in CloudFlare, then just skip this step.
Step 2 – Adding Domain to CloudFlare
Adding Domain to CloudFlare
With an email password entered, you will be requested to add a domain to your account. Now you have to enter your website domain in the blank room below and click the scan DNS record button. After clicking here, it may take a few minutes to scan the DNS record, so be patient.
Step 3 – Checking DNS records At CloudFlare
Checking DNS records
After the above-mentioned scan process has been completed, you will see the scanned report of the third step of your domain. You can enable or disable CloudFlare in different sub-domains. I prefer to enable CloudFlare for your naked domain name and for the WWW sub-domain. This will also work for both naked and un-naked www. domain. Once the domain is selected, click the continue button.
Step 4 – Points your domain to the CloudFlare name server
Points your domain to the CloudFlare name server
After selecting the step above, you will be asked to select a CloudFlare Plan. You choose the free plan and click the Continental button.
Now you will be given the CloudFlare Nameserver, login to your domain registrar control panel, and replace your domain name server with the CloudFlare name server. Note that the control panels of different domain providers are different here. If you do not understand how to change the name server, contact your domain provider or tell me your problem by commenting down. And once again, click the continue button.
50% of your work is finished, now you just need to configure your WordPress site, and it will end all tasks.
Step 5 – Configure CloudFlare WordPress
Configure CloudFlare WordPress
Configuring Cloudflare in WordPress is a simple matter because CloudFlare has a dedicated plugin for WordPress. Just log in to your WordPress control panel and install the CloudFlare plugin. When the plugin installation is completed, then the plugin should be configured now. So, from the Plugin list installed, find the CloudFlare plugin and click on the setting option.
Now you will be taken to the CloudFlare login page, where you will be asked for an email address and API key. To get API Key, click on Get your API Key from here button. You will now be taken to the CloudFlare account, where you will find your API key. After getting the API key, and by entering the email address and API key on your WordPress plugin, click the save button.
Now, you will be transferred to the plugin’s original settings page, where you have to click the Apply button from the default setting option.
I would like to recapture you here to enable the automatic cache option. Just click on the Enable button, the setting will be enabled. Your website is now fully ready. Congratulations to you! You can now see a lot of difference in your site’s loading speed.
so you can easily enable CloudFlare CDN for your WordPress website at free of cost. CDN stores your site’s cache in different locations. But if your site keeps getting regular updates or more, then CDN is not good for use. Because, if you update your site, visitors to different locations will see the old version of your site. Anyway, if you have any questions about CDN, you can tweak me down.
Search Engine is a very strong program that can find any information on the internet like finding a pearl on the ocean
Actually, the core duty of a search engine is searching content out on the internet and deliver a qualitative and relevant content based on the keyword or phrase search by any user. Google search engine is very strong in the world then than the other.
For example, when a user search for a content using a keyword like “online marketer in bd” Crawler will analyze thousands of ever visited and qualitative web pages and then it will synchronize those pages through numbering and display the most relevance qualitative results on the front page of SERPs. Crawler also prefer to display authentic content.
Crawler is also known as Bot or Spider. It has very strong algorithm that it can examine content quality and authenticity. But still it is trying to develop its algorithm and making it database an ocean with more content.
Another most important duty of crawler is to index all new content from the internet.
From where crawler collect content?
When a web search is made by any user, crawler made a quarry for the relevance content which is already indexed in its database.
Before showing results search, engine evaluates a lot of different factors (almost 200) to pick the results including how your content is written, what’s your focus keyword, how authenticate your website is by other websites? works before the results. Crawler looks for two most important things when searching for any content.
Crawler is determining to analyze thousands of webpages for the relevance content on the internet. Because, it always tries to show the relevant results on SERPs. It tries to matched the keyword or phrase exactly with the content, and show up on the search engine result pages.
For example: when a user made a web search regarding the keyword like “ SEO Service”, crawler can understand that the user is searching for information about that phrase. So, it analyze those webpages which a has a great relevancy and keyword focus content on this topic and get those webpages on the first page of SERPs.
Again, when a user search for a local keyword like SEO Service in BD” crawler can understand that the user is looking for a SEO service provider near his business. So it took those relevant webpages on the first page.
2nd point is ‘Authenticity’, which is very important to come up on the first page of search engine. Because, crawler also prefer to get authentic content on the SERPs.
For example, when a web search is made, crawler look for authentic web pages and content.
Now the question can arise that how search engine measure authenticity of a webpage. It’s simple, crawler looks for the reference or vote by another authentic website, we may call this process backlink creation. Another process is review, which is totally depends on the internet users.
How does CDN increase the performance of your site?
CDN increase the performance of your site
Everyone likes fast loading websites. Not only your visitors but all search engines, including Google, Yahoo, MSN etc. the search engine also give green signal to fast loading websites. You may have a great website that uses high-quality images, there are many texts if you have created a site in WordPress, then you have installed many plugins there! But as long as you try to work with your site, it will take a long time to load it. And to make your website faster, you will need to do website optimization.
Although the website has many methods of website optimization, in this article I will discuss website optimization using CDN (content delivery network) which is one of the most important On-page SEO factors. And if your site is created in WordPress, you can increase the speed of your site at a free speed, and do not have to deal with the complicated setup process!
What is CDN?
Content Delivery Network
To get a clear idea about CDN, there should be a light discussion about web servers and the Internet. See, whatever the sites you visit on the Internet are physically stored on some web server in any of the countries of the world. Web servers are like computers and computers have special software installed. Now, how do you download any pages from that server using the Internet? – On the Internet, all servers and client computers are tied to the same connection formula.
Now, suppose you have a website yourself; Now you have not been able to host it on your computer, of course, you have to hire a server from a web hosting company and host your site there. the server location of your website can be anywhere on the planet, let’s say your website’s physical server location is in the USA. Just imagine, when a visitor requests for your site in the browser, then your site page load from the USA to reach the visitors’ computer via Ethernet cable or fiber optic cable or satellite.
Although the speed of light is very high, but then there is a speed limit. According to science, no signal or communication system can travel faster than light. And if speed is limited, it means that the visitor’s computer as far from the server computer, it will take time to reach the page on the internet!
Now that your web server is located in the USA, your site will load quickly in the USA, but your site will be slow loading from Asia. or any other continent. Because, To travel to your site pages up to Asia, it will have to cross many oceans, with many types of connections before it can reach you. Now your site may be in the USA, but if you create a Bangla site or target a site to Asia, then there will definitely be more Asian visitors. In this case, you must host your sites on Asian servers to provide faster page load.
But suppose you have a good visitor of your site from USA, Asia, and Russia also, and it’s important to keep all the visitor and give them a faster website. what do you do? , here is the role of content delivery network or CDN. When you connect your site to a CDN network, those networks collect the cached copy of your site and keep them stored on CDN servers in many places around the world.
Now if an Asian visitor wants to visit your site, then he is shown pages from the CDN server located in Asia, the American visitor shows pages from the American server. In this way, the visitors to that location will be able to serve pages from that location, so the site loading becomes much faster. This knowledge about CDN is enough to run a faster website!
What is the CloudFlare CDN?
What is the CloudFlare CDN
From the above paragraphs, you have surely understood, what CDN is and how it works. And if I talk about CloudFlare CDN, then I can understand that “CloudFlare” is a CDN Service Provider. These are the most popular service providers for CDN Provide in the world. There are many CDN servers in the country, which are enough to give your website rocket loading speed.
Already, CloudFlare is not just the CDN, but much more. They offer CDN, and web security, from various website development improvements. They have both free and paid type service, although you can do a lot more with the free service, the paid service will provide you with some more advanced features.
It does not matter in which platform you have created your site, you can use CloudFlare for any website. But if your site is created on WordPress, you can definitely make your site faster with the CloudFlare in a much quicker time.
SEO পারফর্মেন্স এনালাইসিস? SEO Performance Analysis
একটি সাকসেসফুল SEO ক্যাম্পেইন এর একটি গুরুত্ব পুর্ন পার্ট হচ্ছে এস ই ও পারফরমেন্স এনালাইসিস করা। কারন এনালাইজ করার মাধ্যমে আপনি বুঝতে পারবেন আপনার SEO ক্যাম্পেইন কতটুকু সাকসেস হয়েছে, এবং তাতে আপনা বিজনেস গোল কতটুকু অর্জন হয়েছে।
SEO পারফরমেন্স এনালাইসিস
SEO Analysis এর মাধ্যমে শুধু মাত্র বেসি মেট্রিক গুলোই এনালাইজ করা হয় না (যেমন ট্রাফিক কতটুকু বৃদ্ধি পেয়েছে? বা SERP রেজাল্টে অবস্থান কত?) বরং SEO ক্যাম্পেইনের ফলে আপনার বিজনেস গোল কতটুকু অর্জন হয়েছে বিস্তারিত জানা যায়। যার ফলে আপনি বুঝতে পারবেন SEO ক্যাম্পেইন আপনার বিজনেস এর জন্য কতটুকু সফলতা নিয়ে আসতে পেরেছে, এবং কিভাবে আরো বেশি ইফেক্টিভ SEO ক্যাম্পেইন করা যায় সে সিদ্ধান্ত নিতে পারবেন।
SEO ক্যাম্পেইন শুরু করার আগেঃ
SEO ক্যাম্পেইন শুরু করার আগে কিছু বিষয় এনালাইসিস করে রাখা ভালো। কারন, ক্যাম্পেইন করার পর SEO পারফরমেন্স মেজারমেন্ট করতে সহজ হবে।
ওয়েবসাইট এনালাইসিস এর জন্য আমরা কিছু অনলাইন টুল ব্যবহার করে থাকি। তবে সবচেয়ে জনপ্রিয় এনালাইসিস টুল হচ্ছে Google Analytics টুল। কারন, সঠিক ডাটা এনালাইসিসের জন্য গুগল অ্যানালিটিকস সঠিক তথ্য দিতে পারে। তাই আপনাকে সঠিক ভাবে গুগল এনালিটিকস টুল ইনস্টল করে নিতে হবে।
গুগল এনালিটিকস টুল কিভাবে কাজ করে সেটা নিয়ে পরে আলোচনা করবো। তবে SEO ক্যাম্পেইন শুরু করার আগে যে বিষয়গুলোর উপর লক্ষ করা প্রয়োজন সেগুলো হচ্ছে…
১। টোটাল ট্রাফিক
২। অরগানিক ট্রাফিক
৩। বাউন্স রেট
এই বিষয়গুলো এনালিসিস করলেই আপনি ওয়েবসাইটের বর্তমান অবস্থা বুঝতে পারবেন। কারন, SEO ক্যাম্পেইনের মূল লক্ষই হচ্ছে অরগানিক বা ন্যাচারাল ট্রাফিক ব্রদ্ধি করা, এবং সেই ট্রাফিক টার্গেটেড ও রিলেভেন্ট কিওয়ার্ড সার্চের মাধ্যমে SERP রেজাল্ট পেজ থেকে ডিরেকশন দিয়ে নিয়ে আসা। যার ফলে এঙ্গেজমেন্ট বৃদ্ধি পায় এবং বাউন্স রেট কমে যায়।